Quick Service Restaurant Chains
Today, the list of brand names of Quick Service Restaurants in the industry is being extended, as high sales volumes encourage the entrance of local and foreign players. This level of competition is only rivalled by the telecommunications and banking industries, as restaurants emerge in every conceivable environment with the view to capture further market share
Expansion creates opportunity for dominance in the market; however it presents its own customer satisfaction challenges.
The brands that will meet customers? demands and differentiate themselves in the industry need to recognise the need to embrace customer experience programs in their decision making processes.
CFS offers service measurement and enhancement solutions that will place Quick Service Restaurants at the cutting edge of competition and help them satisfy customer needs despite increasing market share.
Our services for this industry are designed to help restaurants understand and take advantage of customer loyalty and satisfaction. Our service measurement technology captures the voice of the customer in real-time and immediately transforms it into actionable intelligence through powerful and incisive reporting.